陽獅大中華區團隊

Chief Talent Officer

Chief Talent Officer , Publicis Greater China

Caroline Diao

擁有超過25年的專業人事經驗,其中20年是在傳播行業。

Caroline Diao

Chief Talent Officer
Publicis Greater China

CHIEF STRATEGY OFFICER, CHIEF INTELLIGENCE OFFICER

CHIEF STRATEGY OFFICER, CHIEF INTELLIGENCE OFFICER , PUBLICIS CHINA, PUBLICIS COMMUNICATIONS CHINA

Heidi Zhang

擁有20多年的廣告和策劃經驗。具有極佳的口碑和廣受認同的策劃天賦,曾任職于多家廣告公司。時至今天,每天早晨她依然保持著積極心態開始一天的工作。她認為,能夠在工作中找到興趣和熱情所在就是一種幸運。

Heidi Zhang

CHIEF STRATEGY OFFICER, CHIEF INTELLIGENCE OFFICER
PUBLICIS CHINA, PUBLICIS COMMUNICATIONS CHINA

GENERAL MANAGER

GENERAL MANAGER , PUBLICIS COMMERCE GREATER CHINA

Christine Wang

 

Christine Wang 擔任Publicis大中華區電子商務總經理一職,辦公地點為上海。

Christine 精通中、英文,并在相關領域擁有15余年的豐富經驗。在加入Publicis之前,其受聘于業內領先的數字媒體&電子商務專業公司,擔任該司首席運營官&總經理,主責運營及財務管理,并在之后晉升為上海總部的總經理。在此期間,為該司主要的跨國企業商戶提供客戶管理及策略咨詢。

憑借其卓越的經驗積累,Christine擁有完善的電子商務理論及實踐知識體系,在過去的5年中,單獨為20個品牌提供了電子商務領域內的上線及運營支持,并廣受商家認可。同時,與行業翹楚建立了密切關系,例如阿里巴巴、京東、一號店等,以此確保其戰略支持及服務技能始終緊扣市場脈動。

Christine擁有EMBA學位(CEIBS授予-中歐國際工商學院),工程學士學位(華東理工大學)。

Christine Wang is the General Manager of eCommerce for Greater China at Publicis.  She is based in the Shanghai office.  

Christine has over 15 years of years of experience working, managing, and leading all over the world, across vastly different countries, continents, and consumer preferences.  She is bilingual in English and Chinese.  

Before joining Publicis in her current role, Christine Wang held multiple leadership roles.  She was COO and GM of a leading eCommerce & Digital agency at which she was also a partner.  In those roles, she was in charge of operations and finance management for over 10 years while also acting as an Account Director and Head Strategist for the agency’s major multinational clients.  

Over her 15 years of experience, Christine has developed a core set of skills in Digital and eCommerce and relationships with major Chinese marketplaces & eTailers, she has used her expertise to launch and run eCommerce activities for 20 brands in the last five years alone.  

She has a deep understanding of the eMarketplace ecosystem, digital marketing and eCommerce operations from her extensive research and experience. She has used her knowledge to help clients achieve successes in the Chinese eCommerce landscape.  She also maintains cordial relationships, not simple partnerships, with key industry leaders, like Alibaba, JD.com, and Yihaodian, to ensure that her insights are more than conjecture and that her skills stay sharp.  

Christine earned an EMBA from China Europe International Business School (CEIBS) and a Bachelor of Engineering from East China University of Science and Technology.

 

 

Christine Wang

GENERAL MANAGER
PUBLICIS COMMERCE GREATER CHINA

CHIEF CREATIVE OFFICER

CHIEF CREATIVE OFFICER , PUBLICIS SHANGHAI, PUBLICIS COMMUNICATIONS BEIJING

Johan Vakidis

友漢擁有超過18年的在華廣告經驗,他曾服務于耐克、阿迪達斯、大眾、宜家、聯合利華、Beats by Dre、可口可樂、麥當勞等眾多品牌

在2018年加入陽獅中國之前,曾任職于華特迪士尼公司,負責數字創意工作

此前曾在R/GA擔任要職,組建并帶領多元化的創意團隊;并先后供職于AKQA、奧美,為耐克、阿迪達斯和大眾汽車等品牌創作出了非凡的創意作品。

擅于創新和顛覆,友漢在傳統和數字廣告方面豐富的創意經驗。 友漢活躍于行業領域,多次擔任各大獎項評審

在他的職業生涯中,曾多次斬獲戛納、 One Show、 Clio等重要的行業獎項。

 

Johan has been working in China for over 18 years. His experience includes over seven years on key projects for Nike; prior to that, over five years on Adidas; and work for other major brands such as Volkswagen, IKEA, and Unilever, Beats by Dre, Coca-Cola, and McDonald’s, to mention a few.

He joined Publicis China in February 2018. Prior to that, Johan has held senior positions at The Walt Disney Company, R/GA, AKQA and Ogilvy.

Johan is known for setting up and leading incredibly diverse team of creatives, including experience designers, visual/motion artists, copywriters, and technologists. Johan’s industry experience allows him to curate and collaborate on a variety of projects from storytelling all the way to systems and products. Also known for challenging the status quo, Johan gets involved on a wide range of traditional, digital and physical design projects.

Johan often speaks/judges at industry events, has participated and won at every major industry show.

Johan Vakidis

CHIEF CREATIVE OFFICER
PUBLICIS SHANGHAI, PUBLICIS COMMUNICATIONS BEIJING

New Business Director & Shanghai / Guangzhou CEO

New Business Director & Shanghai / Guangzhou CEO , Publicis Greater China

Chenghua Yang

擁有超過26年的廣告經驗。2003年來到中國大陸發展,2007年加入陽獅。

少數橫跨創意、策略、業務與營銷等不同職能,熟知國際廣告工作流程,并對中國市場和消費者洞察有獨到見解的全方位廣告人。

擁有豐富的品牌服務及管理經驗,特別是在高科技產品、女性產品、快消品領域享有很高的聲譽。

曾應邀擔任多屆EFFIE(中國)廣告評審, 以及2011哈佛中國論壇的特邀演講嘉賓。

Chenghua Yang

New Business Director & Shanghai / Guangzhou CEO
Publicis Greater China

Chief Executive Officer

Chief Executive Officer , Publicis Beijing

Oliver Xu

畢業于外交學院,在近25年的廣告職業生涯中,曾于智威湯遜、盛世長城、天聯廣告,葛瑞等知名4A公司擔任領導層。從國際知名品牌到本土一線品牌,其服務過的客戶行業廣泛,涵蓋快速消費品,家電,通訊, IT ,汽車,手機,金融,銀行,零售,運動和時尚產業等不一而足。

2016年8月,就任陽獅傳播北京首席執行官,統管陽獅廣告、陽獅Vivid、明思力集團和Team One四家公司的北京市場業務。Oliver將致力于結合陽獅傳媒各公司多領域資源優勢,通過提供有效的一站式傳播解決方案為客戶打造卓越作品。

Oliver Xu

Chief Executive Officer
Publicis Beijing

Founder & Digital COO

Founder & Digital COO , Publicis Wangfan

Bill Wang

資深廣告人。1997年創辦網帆信息互動。2011年11月網帆為陽獅集團收購,重組命名為陽獅網帆。

國內領先的網絡推廣、數字營銷專家,獲得客戶和業界的高度贊譽。

特別對于互動設計、多媒體和數字營銷運作擁有著自己的獨立見解。專注于線上廣告、數字市場、線上應用和戰略研發的研究和運用。

擁有豐富的品牌市場傳播及管理經驗,特別是在汽車產業、電子產業、運動品牌、快銷品領域享有很高的聲譽。

Bill Wang

Founder & Digital COO
Publicis Wangfan

Chief E-Commerce Officer

Chief E-Commerce Officer , PUBLICIS COMMERCE GREATER CHINA

Cyril Drouin

Cyril Drouin擔任Publicis Communications大中華區首席電子商務官。目前,Cyril主管陽獅電商在中國的電子商務業務

在中國,Cyril已在電子商務及數字媒體領域深耕10余年。在這期間,他憑借豐富的專業經驗吸引一批本土及國際企業,幫助企業在開創或優化數字與電子商務表現方面獲得成功。

至今,已有100余家商戶從中受益,并涵蓋咨詢、策略、創意、市場營銷、媒體監測的整個電子商務生命周期。

作為知名的數字媒體及電子商務領域的講師和培訓師,Cyril在國內及全球各地就中國電子商務生態提供高質量培訓。同時,他也教授有關電子商務與數字營銷的MBA課程。 Cyril擁有數字信息技術碩士學位,精通法、英、中三門語言。

Cyril Drouin is the Chief eCommerce Officer for Greater China at Publicis Communications. He is based in the Shanghai office, but he travels extensively for business, lectures, and trainings. Cyril runs the Publicis Commerce practice in China.

Cyril has lived in China since 1998 and in 2003 founded an eCommerce and digital agency focusing on the Chinese market.  As its CEO and Senior eCommerce Consultant, Cyril, over the more than 10 years since its inception, helped his agency to grow into a leader, with clients extending from SMEs to multinationals.  Local and international companies came to rely on the eCommerce and digital marketing expertise Cyril used to create their successes in either optimizing or creating their digital & eCommerce presence in China.

So far, over 100 retailers, brands, manufacturers, and small business have benefited from his expertise on the entire lifecycle of an eCommerce project.  From its consulting and strategic phases to implementation and monitoring performance.

Cyril is a regular well-respected speaker and trainer at various digital and eCommerce conferences. He hosts high-level training sessions about the Chinese eCommerce ecosystem in China and around the world.  Cyril is teaching eCommerce and Digital Marketing to MBA students as well.

Cyril holds a Master degree in IT & Mathematics. He is native in French and fluent in English, also has a good command of Chinese.

Cyril Drouin

Chief E-Commerce Officer
PUBLICIS COMMERCE GREATER CHINA

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